Received my copy of Pete Godfrey's "Emotional Ad Writing & Marketing Letter" the other day. The May 2011 issue is issue #60 and marks the 5th anniversary of the newsletter. A big "Congratulations" to Pete, not many newsletters make it this … [Continue reading]
You Mean We Have To Keep Doing Social Media?!?
Two insightful marketing cartoons from the great Tom Fishburne. First this... Ah yes... ...any form of marketing requires a sustained commitment if you want results. Tom suggests... "Instead of planning a social media campaign, make a social media … [Continue reading]
Looking Ahead – Marketing Calendar June 2011
A little later than usual...apologies...here's a look at events in June 2011 that you can use as the basis for a promotion or campaign in your marketing. Here in Australia... ...winter officially arrives on June 1 (although the recent cold snap … [Continue reading]
Thank You! Marketing With Gratitude…
Today (May 10) is "Thank You" Day, so... ...a very BIG "Thank You" to you the reader and everyone who has... ...retweeted a post... ...bookmarked an article... ...or linked to the blog. I appreciate you! Simple "Thank You's" and other … [Continue reading]
Copywriters And Marketers…If You’re Stuck Just…
"Do The Work"! That's the title of a new book from Steven Pressfield that's all about taking action and completing your creative projects faster... ...and avoiding the agonies of endless procrastination. Pressfield has talked about this before in … [Continue reading]