We have not yet reached Halloween…
…and my local stores are now in full-on, 100% Christmas mode!
Not just Christmas promotions either…
…this year everyone seems to have jumped the gun on “Black Friday” and started well ahead of the supposed date on the day after Thanksgiving in the USA!
So if you haven’t already started planning and preparing for your end-of-year and other holiday promotions…
…there’s no time to lose!
Below, I am republishing a special guest post that has proven very popular since it was originally published many years ago on the “Total Package” site (sadly no longer active).
It’s from Troy White…
…with some great marketing tips that can be applied for other seasonal events, not just Christmas.
Before that…as a starter and useful addition to the main piece…here’s an extract from a pretty much “evergreen” post by Ryan Deiss and the folks at DigitalMarketer…
…“Why You Need to Start Working on Your Holiday Marketing Strategy NOW”…
4 Steps to Get Your Holiday Marketing Strategy Off the Ground
1. Figure Out What Holiday(s) Your Audience Cares the Most About
Decide what holiday will work best for your company. Are you a pop-up costume store? Do you sell heritage-breed, artisanally-raised turkeys? Pick the holiday that makes the most sense for you and your customers. [Continue reading]
