...but I like it! The Rolling Stones (well, Mick Jagger, at least) have long paid close attention to the money-making side of rock 'n roll. Not surprising I guess, given their financial problems in the early 70s when they had to flee the UK to … [Continue reading]
Some Christmas 2014 Marketing Cartoons…

This recent cartoon from the great Tom Fishburne... ...not only raised a smile about "targeted holiday advertising"... ...but prompted me to repost a selection of Tom's Christmas-themed cartoons. … [Continue reading]
Victoria’s Marketing Secret
This might seem like a flimsy excuse to post a video of fabulously attractive young ladies prancing around in skimpy attire... ...but there really is a serious marketing point to be made. Indeed, you might even call it "Victoria's Marketing … [Continue reading]
December 2014 Is Here – Quick Review Of Holiday Promotion Ideas
A seasonal cartoon from the great marketoonist Tom Fishburne to kick off the post with a smile and a reminder of some of the perils of seasonal promotions. Use discounting wisely and strategically. It's always better to add value in a promotion … [Continue reading]
Looking Ahead – Marketing Calendar January 2015

2014 (where did the year go?!?) is almost over and the coming year of 2015 is fast approaching. So let's take a look ahead at the month of January 2015… …and events, anniversaries and other occasions that we can put to use for an event-driven … [Continue reading]