
This recent cartoon from the great Tom Fishburne... ...not only raised a smile about "targeted holiday advertising"... ...but prompted me to repost a selection of Tom's Christmas-themed cartoons. … [Continue reading]
Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!

This recent cartoon from the great Tom Fishburne... ...not only raised a smile about "targeted holiday advertising"... ...but prompted me to repost a selection of Tom's Christmas-themed cartoons. … [Continue reading]
This might seem like a flimsy excuse to post a video of fabulously attractive young ladies prancing around in skimpy attire... ...but there really is a serious marketing point to be made. Indeed, you might even call it "Victoria's Marketing … [Continue reading]
A seasonal cartoon from the great marketoonist Tom Fishburne to kick off the post with a smile and a reminder of some of the perils of seasonal promotions. Use discounting wisely and strategically. It's always better to add value in a promotion … [Continue reading]

2014 (where did the year go?!?) is almost over and the coming year of 2015 is fast approaching. So let's take a look ahead at the month of January 2015… …and events, anniversaries and other occasions that we can put to use for an event-driven … [Continue reading]

The November 2014 meeting of the GKIC London Chapter took place on Wednesday (November 19) at a new venue... ..."The Happenstance" on Ludgate Hill, London. The meeting kicked off with a presentation from guest speaker James Knight about the iMA … [Continue reading]