Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
Had to smile when I saw this... I think most freelance copywriters can relate to this! I guess I'm fortunate in that the majority of my clients are experienced direct response marketers and know what they want. Some clients, however... Tom's … [Continue reading]
Call me stupid... ...but one of life's great mysteries to me is... ...where do all the pens go? I mean, sure, some of them actually do run out of ink and they end up in the bin. But they are a definite minority of the ones I buy. Anyway, while I … [Continue reading]
Received my copy of Pete Godfrey's "Emotional Ad Writing & Marketing Letter" the other day. The May 2011 issue is issue #60 and marks the 5th anniversary of the newsletter. A big "Congratulations" to Pete, not many newsletters make it this … [Continue reading]
Two insightful marketing cartoons from the great Tom Fishburne. First this... Ah yes... ...any form of marketing requires a sustained commitment if you want results. Tom suggests... "Instead of planning a social media campaign, make a social media … [Continue reading]
A little later than usual...apologies...here's a look at events in June 2011 that you can use as the basis for a promotion or campaign in your marketing. Here in Australia... ...winter officially arrives on June 1 (although the recent cold snap … [Continue reading]