Better Conversion Tip #13 – Review Your Copy (You can find the previous post in this series here "Better Website Conversion Tips - Part 12".) In this series, I've assumed that you've already got some sort of web page up with some copy in … [Continue reading]
5 Useful FREE Tools For Copywriters

The April 2012 edition of "Australian PC User" has as its lead article... ..."Top 140 Freebies". That prompted me to share 5 very handy (and free) resources that I find useful. These won't help you become a better copywriter... ...but they will … [Continue reading]
Is Pinterest Marketing Right For Your Business?

Been intending to write a post about Pinterest...the latest social media marketing craze...when this superb cartoon from the great Tom Fishburne popped up! Full post at "pinterest marketing". First up, why would you consider Pinterest for your … [Continue reading]
Lead Generation The Direct Response Way – Part 2
Second of two guest posts from Troy White on the subject of lead generation and conversion, First part is here... "Lead Generation The Direct Response Way - Part 1" In this next part, we focus more on the vital task of turning those leads into … [Continue reading]
Copywriting Blogs – Additions To The Blogroll
Made a few additions to the blogroll of sites with a direct response copywriting and marketing theme. First up, I can't believe that I had not already listed the blog of the outspoken, provocative and brilliant Drayton Bird. Regular posts often … [Continue reading]