Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
Time to look ahead at the month of March 2014 at events anniversaries and holidays that we can use to build a marketing campaign, product launch or promotion around. The main event of general relevance is St Patrick's Day on March 17. Plenty of … [Continue reading]
The first meeting for 2014 of the GKIC London Chapter took place last Tuesday (21 January 2014) and once again provided some great direct marketing information along with a wonderful opportunity to meet up with like minded marketers and … [Continue reading]
Time to take a look at the coming month of February 2014 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign. And although we're looking just one month ahead at February, it’s … [Continue reading]
I've mentioned before my somewhat unfashionable admiration for the supermarket giant Tesco... ...and lately they do seem to have slipped a little. From the US debacle of "Fresh and Easy"... ...to lagging sales and profits. There are some serious … [Continue reading]
If you're using the quiet days between Christmas and New Year (or even early January) to plan and prepare for marketing success in 2014... ...here are some pieces you might find thought-provoking and useful. First up... ...probably the highest … [Continue reading]