Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
It might sometimes seem that brand building and direct response marketing are mutually exclusive, even diametrically opposed forms of marketing. And there is an element of truth in that, when you consider modern day brand building as practiced by … [Continue reading]
Here's the look ahead at the month of October 2015 and some of the events, anniversaries and occasions that savvy marketers can use as the basis and reason for an event-driven promotion... ...to create your own marketing calendar October 2015. Of … [Continue reading]
A warm welcome to the “Looking Ahead” feature where we consider the coming month… …and the events, occasions, anniversaries and holidays that smart direct response marketers can use as the foundation for event-driven marketing promotions in a … [Continue reading]
The July meeting of the GKIC London Chapter took place on 21 July, 2015 at our current home of "The Happenstance" on Ludgate Hill. David White took the first session titled... "3 Ways To Avoid Becoming A Commodity And Gaining Price … [Continue reading]
Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use to build your event-driven marketing calendar August 2015. The calendar is pretty empty this month of major holidays. … [Continue reading]