...as a copywriter. In this weekly "Copywriting Notes" post, I'm going to continue with the focus on "mindset" and it's importance to success in any endeavour, including copywriting. One of my favourite "success" texts is "The Science Of Getting … [Continue reading]
What I Learned From Barack Obama About Copywriting…
...(really, from Joe Vitale via Joe Sugarman). Reading "The Adweek Copywriting Handbook" by Joe Sugarman, I came across this useful copywriting tip that Joe got from Joe Vitale... … [Continue reading]
Breakthrough Copywriters…
...you may not have heard about. Lawrence Bernstein is about to relaunch his "Ultimate Online Swipe File" and as part of the lead up he has released another free special report titled "Breakthrough Copywriters Nobody Knows". It's 11 pages of solid … [Continue reading]
Copywriting Notes – Makepeace And Bencivenga Part 6
Here's the final segment of the interview between Clayton Makepeace and Gary Bencivenga. Gary reveals some of his secrets to creating a mutually profitable relationship between copywriters and clients. Let's jump right in... … [Continue reading]
2009 Is Here! Happy New Year!
Happy New Year! May I wish you, your family, friends and associates a very happy and prosperous 2009! Prosperous? Of course. Look, there's no doubt that economic conditions will be challenging. But that doesn't mean that you can't prosper... … [Continue reading]