Today (May 10) is “Thank You” Day, so…
…a very BIG “Thank You” to you the reader and everyone who has…
…retweeted a post…
…bookmarked an article…
…or linked to the blog.
I appreciate you!
Simple “Thank You’s” and other expressions of gratitude are…
Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
Couldn’t resist posting this wonderful cartoon from Tom Fishburne…

Ties in nicely with recent posts about storytelling.
Well worth reiterating the point that one of the most common mistakes in marketing and advertising is…
After the event-intensive frenzy of April…
…May is fairly quiet.
In Australia there is…
May 2 – Labour Day (in Queensland)
May 8 – Mother’s Day
…and “Australian Fashion Week” starts on May 2.
Winter is fast approaching and the season can provide a reason for an Autumn themed promotion.
Elsewhere around the world…
In the previous post, Seth Godin shared a couple of examples of how to use story telling in marketing to get great results…
“Seth Godin Says This About Stories And Marketing”.
That sparked off a couple of ideas and here are 2 more examples that I came across recently…
EDITOR’S NOTE: Copywriting giant Clayton Makepeace recently decided to cease publishing “The Total Package” on a regular basis. That’s a great shame because it really was a great resource for direct response copywriters and marketers. To fill some of the gap I’ve contacted some of the people who contributed to “The Total Package” and a number have kindly agreed to let me republish their articles.
Here’s something from small business marketing expert Troy White titled “What Seth Godin Has To Say About Story Telling In Marketing”.
Over to you Troy…
*****