Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
Call me stupid…
…but one of life’s great mysteries to me is…
…where do all the pens go?
I mean, sure, some of them actually do run out of ink and they end up in the bin.
But they are a definite minority of the ones I buy.
Anyway, while I was at Officeworks the other day I picked up a pack to have on hand.
My instrument of choice is the Papermate Flexgrip…
…and I noticed on the back of the package that someone in the marketing department had the good sense to place a small…
Two insightful marketing cartoons from the great Tom Fishburne.
First this…
Ah yes…
…any form of marketing requires a sustained commitment if you want results.
Tom suggests…
“Instead of planning a social media campaign, make a social media commitment.”
You can read the whole post at…
That post also mentions an interesting social media experiment…
A little later than usual…apologies…here’s a look at events in June 2011 that you can use as the basis for a promotion or campaign in your marketing.
Here in Australia…
…winter officially arrives on June 1 (although the recent cold snap makes it seem like it’s already here!).
June 6 – Foundation Day (WA)
June 13 – Queen’s Birthday (NSW, QLD, VIC, SA, TAS)
June 22 – Winter Solstice (Southern Hemisphere)
The Queen’s Birthday weekend is usually taken as the start of the skiing season…
…and remember June 30 is the end of the “Financial Year” (so plenty of opportunities for tax-saving type promotions).
Couple of other items…
Today (May 10) is “Thank You” Day, so…
…a very BIG “Thank You” to you the reader and everyone who has…
…retweeted a post…
…bookmarked an article…
…or linked to the blog.
I appreciate you!
Simple “Thank You’s” and other expressions of gratitude are…
Couldn’t resist posting this wonderful cartoon from Tom Fishburne…
Ties in nicely with recent posts about storytelling.
Well worth reiterating the point that one of the most common mistakes in marketing and advertising is…