A little later than usual…apologies…here’s a look at events in June 2011 that you can use as the basis for a promotion or campaign in your marketing.
Here in Australia…
…winter officially arrives on June 1 (although the recent cold snap makes it seem like it’s already here!).
June 6 – Foundation Day (WA)
June 13 – Queen’s Birthday (NSW, QLD, VIC, SA, TAS)
June 22 – Winter Solstice (Southern Hemisphere)
The Queen’s Birthday weekend is usually taken as the start of the skiing season…
…and remember June 30 is the end of the “Financial Year” (so plenty of opportunities for tax-saving type promotions).
Couple of other items…


After the event-intensive frenzy of April…
In the previous post, Seth Godin shared a couple of examples of how to use story telling in marketing to get great results…