Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
I've mentioned before my somewhat unfashionable admiration for the supermarket giant Tesco... ...and lately they do seem to have slipped a little. From the US debacle of "Fresh and Easy"... ...to lagging sales and profits. There are some serious … [Continue reading]
If you're using the quiet days between Christmas and New Year (or even early January) to plan and prepare for marketing success in 2014... ...here are some pieces you might find thought-provoking and useful. First up... ...probably the highest … [Continue reading]
Hope you enjoyed a wonderful Christmas! At the end of the year and especially in the lull between Christmas and New Year... ...it's a good time to take a little time to reflect on what major trends might impact on marketers and marketing in the … [Continue reading]
A few years back master marketer and copywriter Ted Nicholas sent out a holiday message that included a piece of writing that Ted especially likes. It’s the famous piece by Ralph Waldo Emerson… “To laugh often and much; to win the respect … [Continue reading]
Christmas 2013 is fast approaching... ...so here is a selection of Christmas themed marketing cartoons from the great Tom Fishburne for you to enjoy. One of the highlights of the week for me is Tom's new cartoon. Always raises a smile and always … [Continue reading]