“If the moolah you spend on marketing isn’t growing your business and bringing in more moolah in return then you have marketing that…sucks” Now, as reader of this blog and presumably a practitioner of direct response marketing, your marketing should … [Continue reading]
Lamentable Mainstream Marketing – January 2015
WARNING! This post is a bit of a "rant" but hopefully contains some useful marketing points... ...as well as providing a degree of amusement for you. It was prompted by a number of things... ...firstly an example from the latest edition of "No … [Continue reading]
Looking Ahead – Marketing Calendar February 2015
Let's take a look at the coming month of February 2015 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign. And although we’re looking just one month ahead at February, it’s never … [Continue reading]
Happy New Year And Every Success In 2015!
Wishing you a very happy and prosperous New Year! Enjoy every success in this coming year of 2015. Some recent posts you might have missed over the holiday period that could be helpful in your planning for marketing and business success in the year … [Continue reading]
Planning Your Marketing And Personal Success In 2015
With the approach of the New Year of 2015... ...this is a customary time (during the quiet days between Christmas and New Year, even into early January) to plan and prepare for marketing success in the year ahead. Here are some pieces you might … [Continue reading]