Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
Time to look ahead at the month of March 2019 at the events anniversaries and holidays that we can use to build a marketing calendar for campaigns, product launches or promotions. The main occasion of general interest is St Patrick’s Day on March … [Continue reading]
? Gillette has been in the news lately... ...with a storm of controversy over its latest ad campaign. The company has this to say... … [Continue reading]
Let’s take a look at the coming month of February 2019 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2019. Valentine’s Day … [Continue reading]
Christmas will soon be with us...and I hope that any seasonal promotions in progress are going well. After Christmas, of course, the New Year of 2019 will soon be with us. You may already be planning for the year ahead… …or you might … [Continue reading]
The cartoon ("aging in advertising") from the great Tom Fishburne at the top of this post captures a key point from this article... "Investing in longer lives will lift your portfolio" ...in a recent issue of "MoneyWeek" magazine. The broad themes of … [Continue reading]