Here are 3 copywriting and marketing articles recently posted that you may have missed and that are a cut above the usual fare... Over at Lawrence Bernstein's "Info Marketing Blog" there's an extraordinary video from marketing mastermind Drayton … [Continue reading]
Should BP Be Planning Some Long Copy Ads?
And what would the great David Ogilvy recommend? Been following the Deepwater Horizon disaster and watching as it develops. Needless to say, oil major BP has something of a PR problem to deal with as well as the more serious issue of capping the … [Continue reading]
Confused About Where Twitter Fits Into Your Marketing?
...then this might explain things! Well worth reading the full post at... … [Continue reading]
Video – Copywriting Tips To Perk Up Your Business #1
Master copywriter David Garfinkel has a new series of videos with some tips to perk up your business. David is the person who has taught me more about copywriting than anyone else and I highly recommend anything that he puts out. This first video … [Continue reading]
Looking Ahead – Marketing Calendar June 2010
Almost half way through 2010 and time to look ahead to June at events and occasions that could be used to build a marketing promotion around. Here in Australia, it's Winter (June 1 being the "official" start to the season). The Queen's Birthday … [Continue reading]