With the month of June is approaching…
…we’re almost halfway through the year 2016!
That in itself can be used as the basis for a marketing promotion…
…along with the other holidays and events that fall in the coming month…
…to create your own marketing calendar June 2016.
Also…
…did you know that June is the biggest month for weddings in the USA? Likely to be the same in other northern hemisphere countries. South of the Equator, the months of January, February and March are the most popular.
If you’re in the northern hemisphere…
…the broad theme can be thought of as “Summer”.
The Summer Solstice occurs at 22.34 UT on June 20.
There’s also Father’s Day (June 19) in the USA, UK and Canada.
Advance notice…the 2016 Summer Olympic Games starts in Rio, Brazil on August 5 (continuing to August 21).
Other events…
June 1 – Global Day Of Parents
June 1 – International Children’s Day
June 3 – Repeat Day
June 5 – World Environment Day
June 6 – Russian Language Day (also the anniversary of the birth of Alexsandr Pushkin in 1799)
June 6 – Yo-Yo Day
June 8 – World Oceans Day
June 9 – Donald Duck Day (first appearance in 1934)
June 10 – Ball Point Pen Day (anniversary of patent in 1943)
June 12 – World Day Against Child Labour
June 12 – Superman Day
June 14 – World Blood Donor Day
June 15 – Magna Carta Day (anniversary of the signing in 1215)
June 15 – Smile Power Day
June 17 – World Day To Combat Desertification And Drought
June 18 – World Juggling Day
June 19 – Father’s Day (USA, UK, Canada)
June 20 – World Productivity Day
June 20 – World Refugee Day
June 20 – June Solstice (takes place at 22.34 UT so check exact time and date for your location)
June 21 – World Music Day
June 21 – International Day Of Yoga
June 23 – Public Service Day
June 23 – Anniversary of birth of Alan Turing, celebrated mathematician and codebreaker
June 23 – International Widow’s Day
June 25 – Day of The Seafarer
June 25 – Global “Beatles” Day (celebrating the iconic pop music group)
June 26 – International Day Against Drug Abuse And Illicit Trafficking
June 26 – UN International Day In Support Of Victims Of Torture
June 27 – Sunglasses Day
June 29 – Remote Control Day (in 1964 the remote control device was introduced)
June 29 – Camera Day
June 30 – Meteorite Day (anniversary of the 1908 meteorite crash in Siberia)
Keep in mind that school and academic years may be ending in June, which affords an opportunity for a “graduation” theme.
On the sporting scene, there’s the UEFA Euro 2016 Soccer Championships (June 10 – July 10)…
…along with the US Open Golf (June 16-19) and Wimbledon Tennis (June 27 – July 10).
Remember June 30 / July 1 marks the halfway point for the year.
Looking at some country-specific events…
In the USA…
June 1 – Statehood Day (Kentucky, Tennessee)
June 3 – Jefferson Davis Birthday (Florida)
June 6 – Jefferson Davis Birthday (Alabama)
June 10 – Kamehameha Day observed (Hawaii)
June 10 – Kamehameha Day (Hawaii)
June 14 – Flag Day
June 14 – US Army Birthday
June 17 – Bunker Hill Day (Massachusetts)
June 19 – Father’s Day
June 19 – Juneteenth (Most regions)
June 19 – Emancipation Day (Texas)
June 20 – West Virginia Day (West Virginia)
June 20 – June Solstice
June 20 – American Eagle Day
The US Open Golf Championship takes place June 16-19.
Canada…
June 19 – Father’s Day
June 20 – June Solstice
June 21 – National Aboriginal Day
June 24 – St Jean Baptiste Day (Quebec)
June 27 – Discovery Day (Newfoundland and Labrador)
The Formula 1 Canadian Grand Prix takes place on June 12.
U.K….
June 19 – Father’s Day
June 20 – June Solstice (occurs at 16.38 UT)
June 23 – referendum on whether Britain should remain in or leave the European Union
This year’s Wimbledon Tennis Championships starts on Monday June 27 (and runs to July 10). The Epsom Derby takes place on June 4.
Australia…
June 1 – “Official” first day of winter
June 6 – Western Australia Day / Foundation Day (WA)
June 6 – Queensland Day (QLD)
June 13 – Queens Birthday (all states except QLD, WA)
The Queen’s Birthday long weekend also marks the traditional start to the skiing season.
June 21 – June Solstice
June 30 – End of the financial year
Some notable anniversaries this month…
June 1 (1926) – birth of Marilyn Monroe
June 13 (1966) – the US Supreme Court issues its Miranda vs Arizona decision. It ruled that police had to inform suspects of their constitutional rights (commonly known as the Miranda rights) before questioning them
June 13 (1986) – death of Benny Goodman (the ‘King of Swing’), American jazz clarinet player and bandleader
June 14 (1951) – UNIVAC 1, the first commercially produced electronic digital computer, went into service at the US Census Bureau
June 14 (1966) – the Catholic Church’s list of banned books (the Index Librorum Prohibitorum) was abolished by Pope Paul VI (the first version of the list was compiled in 1559)
June 23 (1926) – the College Board administered the first SAT (Scholastic Aptitude Test) in the USA
June 30 (1966) – the National Organization for Women was founded in the USA
Remember, as well, that there are many 100 year anniversaries associated with the First World War and 70 and 75 year anniversaries linked to the Second World War.
Plenty of ideas for a marketing calendar June 2016. Wishing you every success with your event-driven promotions and campaigns in the month ahead!