Even if you’re not in the “Information Marketing” business…
…if you are serious about success as a direct response marketer you need your own high quality “Info Products”.
You need them for…
1) Lead generation
2) Building credibility and TRUST and establishing your authority as an expert in your field
3) Premiums (or bonuses) to add value to your main product offerings
4) Rewarding your customers, promoting loyalty and improving retention
5) Products in their own right as a complement or extension to your main line of business
Put another way, Info Products are a great answer to the problem of having something “Free” to give prospects and customers…
…without devaluing your primary product.
They are a way to stand out from the crowd, explain why the prospect should do business with you rather than the competition…
…and gain TRUST by demonstrating your expertise and giving something of value in advance.
BUT…there’s a problem of course.
How to create your Info Products quickly and as cost effectively as possible.
And they have to be good quality…
…otherwise you won’t achieve those objectives described above.
Most smart marketers see the value of having their own Info Products…
…but creating a special report,video or audio just seems too hard.
Well fear not, because there are some short cuts.
In this short series…
“Info Products For Marketers Made Easy”
…I’ll reveal how you can have your own top-notch, unique Info Products to use in your own business a lot faster than you thought possible.
We’re talking days, not weeks or months.
There are 3 main methods…
…and the next post in this series will deal with the first…
…”Creating Info Products From Private Label Rights”.