Human Nature And One Aspect Of What You’re Dealing With As A Copywriter

To be an effective copywriter or marketer, it’s essential to have a good understanding of human nature.  We human beings can be strange creatures with many quirks and foibles.

I’m posting this video, even though it’s not strictly about copywriting or marketing, for 2 reasons:

1. It provides a useful insight into an aspect of human nature that’s all too prevalent in our society today; and

2. I think you’ll find it funny!

Enjoy!