…then this might explain things!
Well worth reading the full post at…
Looking Ahead – Marketing Calendar June 2010
Almost half way through 2010 and time to look ahead to June at events and occasions that could be used to build a marketing promotion around.
Here in Australia, it’s Winter (June 1 being the “official” start to the season).
The Queen’s Birthday long weekend falls on 12-14 June.
The Winter solstice occurs this year on June 21.
From a business point of view, it’s the end of the financial year on June 30, so opportunities for promotions with a tax angle.
In the northern hemisphere…
Is This Going To Be A Marketing Disaster?
After that recent post highlighting the good marketing of Haigh’s Chocolates…
…I guess it was inevitable that I’d come across what looks to be some very poorly conceived marketing.
As I was perusing a recent copy of “Men’s Health” what should I come across but an advertisement from the fashion chain Witchery with this remarkable headline…
Looking Ahead – Marketing Calendar May 2010
Time for this month’s look ahead at events in May that could provide an opportunity for a marketing promotion.
After April where there was a lot going on…
…May is quieter.
Of course, there’s “May Day” on May 1…
One Easter Marketing Success Story…
“Happy Easter” to everyone!
I always like to highlight marketing successes when I can.
I know a lot of my observations and comments on this blog are about marketing blunders…
…and that’s because we can often learn more from mistakes than when things go right.
But it’s great to applaud successes too.
On Thursday, the late afternoon before the start of the holiday weekend here in Sydney, I had to go into the city for an appointment…