Sales Focused Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In The Bank!
I’ve been back from my Christmas trip to the UK for almost a week now and I’ve just about caught up with all the “stuff” that inevitably piles up!
Going through my mail, came across the January issue of Reader’s Digest. Now, I have a subscription because of a tip from legendary copywriter John Caples.
In his classic book “Tested Advertising Methods”, Caples provides a number of ideas on how to write the opening of a sales letter…
…as a copywriter.
In this weekly “Copywriting Notes” post, I’m going to continue with the focus on “mindset” and it’s importance to success in any endeavour, including copywriting.
One of my favourite “success” texts is “The Science Of Getting Rich” by Wallace Wattles. Originally published in 1910, it’s a remarkable work and…
…(really, from Joe Vitale via Joe Sugarman).
Reading “The Adweek Copywriting Handbook” by Joe Sugarman, I came across this useful copywriting tip that Joe got from Joe Vitale…
…you may not have heard about.
Lawrence Bernstein is about to relaunch his “Ultimate Online Swipe File” and as part of the lead up he has released another free special report titled “Breakthrough Copywriters Nobody Knows”.
It’s 11 pages of solid content with a number of successful ads you can “swipe” and use as models for your own copy straight away.
As with everything from Lawrence, highly recommended.
Here’s where to get “Breakthrough Copywriters Nobody Knows”.
Here’s the final segment of the interview between Clayton Makepeace and Gary Bencivenga.
Gary reveals some of his secrets to creating a mutually profitable relationship between copywriters and clients.
Let’s jump right in…