…PLUS my thoughts on the new Bond movie “Quantum Of Solace”.
(There is a connection…as you’ll see!)
Ben Settle has a great post over at his blog titled “The 9 Horsemen Of The Email Copywriting Apocalypse”.
Contrary to what the title might suggest…
Archives for 2008
Simple Productivity Tip For Copywriters
If you’re a copywriter, you probably end up reading a hell of a lot.
Not just copywriting books and other professional education but, of course, products that you’re writing copy for.
I’ve mentioned before the excellent program “Rapid Reader” that can, literally, turn you into a faster reader instantly.
If you’re like me, you may also listen to a lot of audio programs…
Copywriting Diagnostics…
…or “Help! The copy isn’t performing! What do I do now?”
Got an email from Michel Fortin (well, his autoresponder, really!) yesterday about a post on his blog titled…
“Are Bottlenecks Clogging Your Sales?”
I was a little surprised because…
Copywriter Peter Stone…
…is back posting on his blog after a lenghty hiatus.
He’s promised one of his videos on copywriting which, if it’s up to previous standards, will be well worth the wait.
In the meantime, he has a couple of valuable tips in answer to a reader’s question…
Two Hours To More Profitable Sales Copy…
…with superstar copywriter Clayton Makepeace.
I’ve raved about Clayton’s book “Two Hours To More Profitable Sales Copy” on more than one occasion on this blog. It’s an astonishing insight into how this top copywriter thinks about copy and how he approaches the task of creating sales pulling letters.
Definitely one of the best resources I have in my copywriting library.
But…