Many direct response marketers and copywriters make use of stories in both sales copy and marketing in general. The advantages are many… It helps cut through the marketing clutter You can create a stronger emotional connection with your market It helps create the conditions for a successful sale Also…it makes the copy and marketing a […]
Looking Ahead – Marketing Calendar October 2017
Here’s the look ahead at the month of October 2017 and some of the events, anniversaries and occasions that savvy marketers can use as the basis and reason for an event-driven promotion… …to create your own marketing calendar October 2017. Of course, the stand out occasion, beloved by many marketers, is “Halloween” on October 31. […]
Looking Ahead – Marketing Calendar October 2016
Here’s the look ahead at the month of October 2016 and some of the events, anniversaries and occasions that savvy marketers can use as the basis and reason for an event-driven promotion… …to create your own marketing calendar October 2016. Of course, the stand out occasion, beloved by many marketers, is “Halloween” on October 31. […]
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