A warm welcome to the “Looking Ahead” feature where we consider the coming month… …and the events, occasions, anniversaries and holidays that smart direct response marketers can use as the foundation for event-driven marketing promotions in a marketing calendar September 2017. After the lull of the last month or so… …it’s a time of a […]
Looking Ahead – Marketing Calendar August 2017
Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use to build your event-driven marketing calendar August 2017. There are no major holidays this month. In the northern hemisphere it’s the dog days of summer. In the south it’s the last blast of winter. These “seasonal” […]
Looking Ahead – Marketing Calendar July 2017
Time for our regular look ahead…this time at the month of July 2017. Let’s take a look at the coming month for events, occasions, holidays and anniversaries that can form the basis for a marketing campaign or promotion and that you can use to create a marketing calendar July 2017. Two big themes or ideas. […]
Looking Ahead – Marketing Calendar June 2017
With the month of June is approaching… …we’re almost halfway through the year 2017! That in itself can be used as the basis for a marketing promotion… …along with the other holidays and events that fall in the coming month… …to create your own marketing calendar June 2017. Also… …did you know that June is […]
Looking Ahead – Marketing Calendar April 2017
Here’s our regular look ahead at the coming month, April 2017… …and the events, holidays and anniversaries that a smart marketer can use as the foundation for an event-driven campaign or marketing promotion. Easter falls late this year…14 -17 April. The other prominent event of general interest this month is… …”April Fool’s Day” (a day […]
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