Here’s our regular look ahead at the coming month, April 2015… …and the events, holidays and anniversaries that a smart marketer can use as the foundation for an event-driven campaign or marketing promotion. The two main events of general interest this month are… …”April Fool’s Day” on the first of the month… …and Easter (April […]
Looking Ahead – Marketing Calendar 2015
One of the highest payoff activities in marketing is to prepare a marketing calendar. And it’s never too early to map out a calendar for the coming year 2015! As well as this article to give you ideas… …here’s a great post from copywriter Ray Edwards… “How To Create A One-Page Marketing Plan”. It’s taken […]
Looking Ahead – Marketing Calendar May 2014
May 2014 is approaching… …so time for smart marketers to plan ahead and look at some of the holidays, events and anniversaries in the month that can be used as part of an “event driven marketing” strategy. The two standout occasions are… …firstly “May Day” (May 1, of course)… …and then in most places apart […]
Looking Ahead – Marketing Calendar April 2014
Here’s our regular look ahead at the coming month, April 2014… …and the events, holidays and anniversaries that a smart marketer can use as the foundation for an event-driven campaign or marketing promotion. The two main events of general interest this month are… …”April Fool’s Day” on the first of the month… …and Easter (April […]
GKIC London Chapter – Meeting 19 November 2013
A quick note on yesterday’s (19 November 2013) meeting of the GKIC London Chapter. Ably hosted by David White as usual, another afternoon of great marketing information, updates and simply the opportunity to chat and swap ideas with like-minded marketers. David kicked off the afternoon with a tremendous presentation on creating your own info product, […]