2023 is not yet over…we still have Christmas and the New Year to enjoy… …but it’s not too soon to get started on putting together a marketing calendar for January 2024. So let’s take a look ahead at some of the events, anniversaries and other occasions that we can put to use for an event-driven […]
Some Tips For Christmas And Holiday Promotions In 2023
It’s mid-November…Halloween has been and gone….and… …my local stores are now in full-on, 100% Christmas mode! Not just Christmas promotions either… …this year everyone seems to have jumped the gun on “Black Friday” and started well ahead of the supposed date on the day after Thanksgiving in the USA! So…if you haven’t already started planning […]
Looking Ahead – Marketing Calendar December 2023
Time to look ahead and consider what’s available to the smart direct response marketer to create… …a marketing calendar for December 2023. That is to say, occasions, events and anniversaries that we can use as the building block for marketing campaigns and promotions. December of course means… …CHRISTMAS… …with the NEW YEAR not far behind […]
Looking Ahead – Marketing Calendar November 2023
Here’s the regular look ahead… …this time at the coming month of November 2023… …for events, occasions and anniversaries to use for campaigns and promotions in your marketing calendar for November 2023. FIRST…a reminder that the end of the year and CHRISTMAS is fast approaching! This year, the first Sunday in Advent falls on December […]
Looking Ahead – Marketing Calendar October 2023
Here’s a look ahead at the month of October 2023 and some of the events, anniversaries and occasions that smart marketers can use as the basis for an event-driven promotion… …to create your own marketing calendar for October 2023. The most prominent occasion, beloved by many marketers, is “Halloween” on October 31. Given what’s already […]