Came across these 3 videos from copywriting giant John Carlton.
Hopefully there will be a few more.
#1 How To Write
#2 Bad Ads
#3 Features Versus Benefits
Sales Copywriting For Direct Response Marketers Who Want More Clients...More Sales...More Cash In Their Pocket!
Judith says
Yup. Going to fairy depot to get a gnome to magically put a hole in the wall is a great alternative to buying a drill. John Carlton is a really funny guy – and he delivers everything deadpan.
Thanks for sharing these videos, Kevin 😀
Kevin Francis says
Hi Judith
Thanks for your comment. Hopefully John will publish some more of these.
Kevin Francis