Ideas to create a marketing calendar for 2013…
Archives for 2012
Looking Ahead – Marketing Calendar January 2013
Well, 2012 is almost over and the New Year of 2013 is fast approaching. So, let’s take a look ahead at the month of January 2013… …and events, anniversaries and other occasions that we can put to use for an event-driven marketing event or promotion. Let’s not overlook the obvious, the start of the New […]
Dan Kennedy – Master Of Marketing Reinvention
Reading the November 2012 “Gold Letter” from Dan Kennedy… …a little aside reminded me of… 1) How Dan is a master of marketing reinvention; and 2) How he’s pretty much always marketing, even when he’s delivering content. Here’s the section that caught my eye… “There is a definite inner game of wealth. In April 2013, […]
December 2012 Is Here – Marketing Promotions In Full Swing!
It’s December 1st…I can’t believe the last month of 2012 is upon us! The Advent season starts tomorrow (December 2 this year, “officially” it’s the fourth Sunday before Christmas Day). You’re probably familiar with the traditional “Advent Calendars” where a new window is opened every day to reveal a Christmas-related item. You could easily adapt […]
The Cleverest Ads Won’t Fix A Poor Marketing Strategy
A HUGE smile and more than few chuckles when I saw this wonderful marketing cartoon from the incomparable Tom Fishburne… For those not familiar with the “post-production” reference… “In an ad shoot, we often hear someone say, “we’ll fix it in post-production”. This usually happens when there’s been a mistake, but not severe enough to […]
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