ANZAC Day 2011

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ANZAC Day is arguably the most sacred day in the nation’s calendar… …and here’s a good article in “The Australian”… “The next Anzac century.” …that expands a little on the reasons why. And on this ANZAC Day 2011, here’s a recently discovered poem written by one of the Digger’s at Gallipoli…

Looking Ahead – Marketing Calendar May 2011

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After the event-intensive frenzy of April… …May is fairly quiet. In Australia there is… May 2 – Labour Day (in Queensland) May 8 – Mother’s Day …and “Australian Fashion Week” starts on May 2. Winter is fast approaching and the season can provide a reason for an Autumn themed promotion. Elsewhere around the world…