Looking Ahead – Marketing Calendar September 2009

September 2009 Marketing Calendar

A little later than usual (apologies, been very busy writing copy all week)… …here’s our look ahead to the month of September 2009 and events that an astute direct response marketer can make use of for a promotion . First up, while I remember, on the 9th of September the numeric version of the date […]

Could Direct Response Marketing Save The Newspaper Business?

The old-style newspaper business is struggling in many countries around the world. Falling circulations, shrinking ad revenues because of difficult economic conditions and an ineffective response to the disruptive change of the internet mean that traditional media groups are in danger of going out of business. So no great surprise when media baron Rupert Murdoch […]