Let’s take a look at the coming month of February 2018 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2018. Valentine’s Day (February 14) is the standout occasion for the month pretty much everywhere. Remember […]
Looking Ahead – Marketing Calendar December 2017
Time to look ahead and consider what’s available to the smart direct response marketer to create… …a marketing calendar for December 2017. That is to say, occasions, events and anniversaries that we can use as the building block for marketing campaigns and promotions. December of course means… …CHRISTMAS… …with the NEW YEAR not far behind […]
Looking Ahead – Marketing Calendar November 2017
Here’s the regular look ahead… …this time at the coming month of November 2017… …for events, occasions and anniversaries to use for campaigns and promotions in your marketing calendar November 2017. FIRST…a reminder that the end of the year and CHRISTMAS is fast approaching! For pretty much all marketers, Christmas and the New Year is […]
Looking Ahead – Marketing Calendar September 2017
A warm welcome to the “Looking Ahead” feature where we consider the coming month… …and the events, occasions, anniversaries and holidays that smart direct response marketers can use as the foundation for event-driven marketing promotions in a marketing calendar September 2017. After the lull of the last month or so… …it’s a time of a […]
Looking Ahead – Marketing Calendar August 2017
Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use to build your event-driven marketing calendar August 2017. There are no major holidays this month. In the northern hemisphere it’s the dog days of summer. In the south it’s the last blast of winter. These “seasonal” […]
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