Welcome to the regular “Looking Ahead” feature where we consider the coming month, September 2014… …and the events, occasions, anniversaries and holidays that smart direct response marketers can use as the foundation for event-driven marketing promotions. After the lull of the last month or so… …it’s a time of a change of seasons. It’s Autumn […]
Looking Ahead – Marketing Calendar March 2014
Time to look ahead at the month of March 2014 at events anniversaries and holidays that we can use to build a marketing campaign, product launch or promotion around. The main event of general relevance is St Patrick’s Day on March 17. Plenty of scope for ideas based around luck, good fortune and finding that […]
Looking Ahead – Marketing Calendar September 2013
Welcome to the regular “Looking Ahead” feature where we consider the coming month, September 2013… …and the events, occasions, anniversaries and holidays that smart direct response marketers can use as the foundation for event-driven marketing promotions. It’s a time of a change of seasons… …Autumn in the north and Spring in the south… …and these […]
Looking Ahead – Marketing Calendar March 2013
Here’s a look at the events anniversaries and holidays in the coming month (March 2013) that we can use to build a marketing campaign, product launch or promotion around. First, in Australia… March 1- First day of autumn (already!) March 2 – Mardi Gras parade (Sydney) The Mardi Gras festival runs from Feb 8- Mar […]
Looking Ahead – Marketing Calendar September 2012
Events, anniversaries and occasions for event-driven marketing in September 2012