Let’s take a look at the coming month of February 2018 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2018. Valentine’s Day (February 14) is the standout occasion for the month pretty much everywhere. Remember […]
The Hidden Costs of Digital Media For Marketers
Ace copywriter and marketer Ray Edwards is a smart guy and no slouch when it comes to the internet. So why is he planning to send out his upcoming newsletter in PRINT form through (gasp!) the mail??? Here’s what Ray has to say… The study Ray mentions was sponsored by branding agency Millward Brown and […]
Looking Ahead – Marketing Calendar May 2017
May 2017 is approaching… …so time for smart marketers to plan ahead and look at some of the holidays, events and anniversaries in the coming month that can be used as part of an “event driven marketing” strategy. You can then use these ideas to put together your own Marketing Calendar May 2017. Two notable […]
Looking Ahead – Marketing Calendar February 2017
Let’s take a look at the coming month of February 2017 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2017. Valentine’s Day (February 14) is the standout occasion for the month pretty much everywhere. Remember […]
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