Here’s a cautionary tale about the potential problems using a service like Groupon… …and how having too many customers can be a BIG, business-threatening problem… “Groupon demand almost finishes cupcake maker” In brief… “Rachel Brown, who runs the Need a Cake bakery in Reading, Berkshire, launched an offer via the money-saving website in the spring […]
One Easter Marketing Success Story…
“Happy Easter” to everyone! I always like to highlight marketing successes when I can. I know a lot of my observations and comments on this blog are about marketing blunders… …and that’s because we can often learn more from mistakes than when things go right. But it’s great to applaud successes too. On Thursday, the […]