Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use in an event-driven marketing promotion or campaign in August 2013. It’s a pretty barren month for major holidays. In the northern hemisphere it’s the dog days of summer. In the south it’s the tail-end of winter. […]
Looking Ahead – Marketing Calendar March 2013
Here’s a look at the events anniversaries and holidays in the coming month (March 2013) that we can use to build a marketing campaign, product launch or promotion around. First, in Australia… March 1- First day of autumn (already!) March 2 – Mardi Gras parade (Sydney) The Mardi Gras festival runs from Feb 8- Mar […]
Looking Ahead – Marketing Calendar August 2012
Welcome to this months “Looking Ahead” feature where we’ll review events, occasions, holidays and anniversaries that you can use in an event-driven marketing promotion or campaign. Main event is the 2012 Summer Olympics in London which will be in full swing… …having started on July 27 and running (no pun intended!) until August 12. Looking […]