Time for this month’s look ahead at events in May that could provide an opportunity for a marketing promotion. After April where there was a lot going on… …May is quieter. Of course, there’s “May Day” on May 1…
Looking Ahead – Marketing Calendar March 2010
OK, somewhat later than usual due to the hack attack I mentioned in the last post… …our monthly look ahead at events that we can use as part of our marketing campaigns. In Australia, March 1 is the official first day of autumn. Outside of that, there’s no specifically Australian events… …although St Patrick’s Day […]
Looking Ahead – Marketing Calendar December 2009
Hardly needs to be said that the main events in December for marketers to focus on are Christmas and New Year! Retail stores have been in full “Christmas Mode” for weeks already… …so if you haven’t yet started to plan your own promotion, there’s no time to lose. I’ve mentioned before that the start of […]
Looking Ahead – Marketing Calendar July 2009
Time to look ahead to July at events and holidays that can be used to build a marketing promotion around. From now on, I’ll have two parts to these posts. The first will look specifically at Australia. The second will be primarily North America with some other major events included if they broadly of interest. […]
Looking Ahead – Marketing Calendar March 2009
Time for this month’s look ahead to noteworthy events in March that could provide focus for a marketing promotion or campaign. March is a relatively thin month… …but St Patrick’s Day (March 17) provides a potential opportunity. Slightly more off beat, the Spring Equinox (in the Northern Hemisphere) or Autumn Equinox (Southern Hemisphere) is on […]