I’ve mentioned before how top copywriters like John Carlton and David Garfinkel recommend regularly studying popular publications like “National Enquirer” and “Cosmopolitan” to glean ideas for headlines, stories, trivia and tidbits of potentially useful information to weave into copy. And I’ve occasionally posted examples of “Strange But True” stories that have caught my eye and […]
Copywriting Blogs Roundup – 10 July 2010
Must be the summer lull up in the northern hemisphere… …as it seems to have been a little slow on direct response copywriting and marketing blogs of late. And of those that are publishing, a number are resorting to the (quite legitimate) tactic of republishing earlier posts. Having said that, here are some items very […]
Copywriting Blogs Roundup – 5 June 2010
Here are 3 posts on copywriting blogs that stood out for me this week… John Carlton has a new post “Congratulations, And Now Stop Being A Wuss” all about education and getting the right kind. Drayton Bird on top form in “The steep and slippery slope to commercial damnation – or, are Dell slowly destroying […]
Copywriting Notes – The Dark Secret Behind Monster Success
Been a while since I posted a “Copywriting Note”. But I recently came across something that will give you a profound insight into what you need to do to achieve big success in copywriting, marketing… …or just about anything, in fact. It’s from copywriting giant David Garfinkel… …and it’s a post he wrote over at […]
A Tip For Copywriters To Boost…
…both your bank balance and something MUCH more important. Lawrence Bernstein over at his “Info Marketing Blog” has a suggestion that may strike you as being crazy… …but that I can vouch from personal experience will work for you. It’s quite simply…
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