2017 is not yet over…we still have Christmas and the New Year to enjoy… …but it’s not too soon to get started on putting together a marketing calendar for January 2018. So let’s take a look ahead at some of the events, anniversaries and other occasions that we can put to use for an event-driven […]
Looking Ahead – Marketing Calendar December 2017
Time to look ahead and consider what’s available to the smart direct response marketer to create… …a marketing calendar for December 2017. That is to say, occasions, events and anniversaries that we can use as the building block for marketing campaigns and promotions. December of course means… …CHRISTMAS… …with the NEW YEAR not far behind […]
Looking Ahead – Marketing Calendar November 2017
Here’s the regular look ahead… …this time at the coming month of November 2017… …for events, occasions and anniversaries to use for campaigns and promotions in your marketing calendar November 2017. FIRST…a reminder that the end of the year and CHRISTMAS is fast approaching! For pretty much all marketers, Christmas and the New Year is […]
Looking Ahead – Marketing Calendar April 2017
Here’s our regular look ahead at the coming month, April 2017… …and the events, holidays and anniversaries that a smart marketer can use as the foundation for an event-driven campaign or marketing promotion. Easter falls late this year…14 -17 April. The other prominent event of general interest this month is… …”April Fool’s Day” (a day […]
Looking Ahead – Marketing Calendar March 2017
Time to look ahead at the month of March 2017 at the events anniversaries and holidays that we can use to build a marketing calendar March 2017 for campaigns, product launches or promotions. The main occasion of general interest is St Patrick’s Day on March 17. Plenty of scope for ideas based around luck, good […]