Welcome to this month’s “Looking Ahead” feature for September 2022… …where we take a look at the events, occasions, anniversaries and holidays that we can use as the foundation for event-driven marketing promotions in the coming month. It’s a time of … [Continue reading]
Looking Ahead – Marketing Calendar August 2022
Welcome to this month’s “Looking Ahead” feature...reviewing the holidays, occasions and events you can use to put together a marketing calendar for the month of August 2022. There are no major holidays this month. In the northern hemisphere it’s the … [Continue reading]
Looking Ahead – Marketing Calendar July 2022
Time for our regular look ahead…this time at the month of July 2022…at the events, occasions, holidays and anniversaries that can form the basis for a marketing promotion. Two big ideas stand out. The first is…we are in the second half of the year. … [Continue reading]
Copywriters…The Importance and Essentials of Layout
https://youtu.be/3HNNpaUopYU I confess, I'm a bit of a "Nerd" when it comes to things like fonts and typefaces. So, when I was doing some work on a Powerpoint presentation recently, it was a good excuse to refresh my memory on the topic. While … [Continue reading]
Looking Ahead – Marketing Calendar June 2022
With the month of June approaching… …we’re almost halfway through 2022! That in itself can be used as the basis for a marketing promotion… …along with the other holidays and events that fall in the coming month… …to create your own marketing calendar … [Continue reading]
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