Time for this month’s look ahead at events in May that could provide an opportunity for a marketing promotion.
After April where there was a lot going on…
…May is quieter.
Of course, there’s “May Day” on May 1…
In Australia, May Day is a holiday in only Queensland and the Northern Territory.
And “Mother’s Day” falls on Sunday May 9 in Australia and the USA.
Outside of that there are no public holidays this month.
So, you’ll need to look for other reasons and events for promotion ideas (see below for a selection of “off beat” reasons).
It’s always worth checking what’s happening locally, as there will usually be something happening.
For example, in Sydney it’s “Fashion Week” May 3-7.
Outside of Australia, we’ve mentioned May Day, which is holiday in many places.
In the USA “Memorial Day” falls on May 31 this year…
…and May 8 is the day the US Post office was set up in 1794.
Over at www.BlueMountain.com you’ll find the usual extensive list of unusual “events”.
Couple that caught my attention…
May 10 – Official “Thank You” Day
May 23 – Mesmerism Day
…and apparently May 14 “Star Wars Day” as it’s the birthday of George Lucas.
Watch out for those Imperial Stormtroopers!!