Time for this month’s look ahead to noteworthy events in March that could provide focus for a marketing promotion or campaign.

March is a relatively thin month…

…but St Patrick’s Day (March 17) provides a potential opportunity.

Slightly more off beat, the Spring Equinox (in the Northern Hemisphere) or Autumn Equinox (Southern Hemisphere) is on March 20/21, depending on location.

In the UK it’s Mother’s Day on March 22.

Coming up in April is Easter which is a “biggie”, so worth planning ahead for that.

And this month, of course, we have Valentine’s Day this Saturday.

As always, if I missed something noteworthy, please feel free to post a comment.