…to be more successful.

While researching a current project today, I dug out an old set of Jay Abraham CDs.

These are the recordings of a seminar Jay held back in 2002.

One of the speakers was Brian Tracy, someone I have a lot of time for.

Brian was speaking about entrepreneurship and success and one thing he said really stood out.

Successful people spend most of their time…

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…as a copywriter.

In this weekly “Copywriting Notes” post, I’m going to continue with the focus on “mindset” and it’s importance to success in any endeavour, including copywriting.

One of my favourite “success” texts is “The Science Of Getting Rich” by Wallace Wattles.  Originally published in 1910, it’s a remarkable work and…

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Today we have part 5 of the Clayton Makepeace and Gary Bencivenga interview about the art and craft of copywriting as well as the life of a top copywriter.

When I originally read this interview, this was the section where I really went “Wow!” and sat up and took even closer notice than before.

You see, Gary and Clayton started talking about the mindset of a successful copywriter and in particular how both of them are fans of “Psycho-Cybernetics”, the great personal development classic by Maxwell Maltz.

If you’re looking for the “missing link” to your success as a copywriter, this section of the interview may well provide some valuable signposts.

Here’s Gary… Read More→

…both your bank balance and something MUCH more important.

Lawrence Bernstein over at his “Info Marketing Blog” has a suggestion that may strike you as being crazy…

…but that I can vouch from personal experience will work for you.

It’s quite simply…

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