Best known for his prowess with Google Adwords (and now Facebook Ads)… …Perry Marshall is also a smart marketer, highly connected and well worth listening to. He’s come up with 10 predictions for 2012, including these 2 that I think are particularly worth taking note of… 2. Cost Per Impression for online marketing exceeds that […]
Archives for January 2012
Marketing Trends For 2012 – Take 4 (Frank Kern)
From Frank Kern, his “State Of The Internet 2012” address. Not so much a discussion of what’s “new and fabulous”… …rather some solid advice on BUSINESS fundamentals and what’s really important in being successful and making money. Most likely, none of this will be new to you BUT coming from Frank Kern, someone regarded as […]
Marketing Trends For 2012 – Take 3 (Trends In Video)
Video continue to increase in importance for online marketers in 2012. Thoughts from “Mr Video” (aka Perry Lawrence)… “Mr Video’s Video Predictions For 2012” There are 10 in all. First three… 1. Quality, Quality, Quality Not too hard once you get started. The “experience effect” tends to kick in and you get more proficient. 2. […]
Perils Of Product Proliferation In Marketing
Wonderful cartoon from “marketoonist” Tom Fishburne to kick off 2012… “Product proliferation” or “line extension” is one of the biggest mistakes made in the conventional marketing arena… …and there are useful lessons for direct response marketers. Line extension sounds such as sensible and logical strategy. The justification is usually along the lines… 1. It’s a […]
Wishing You A Happy, Healthy And Prosperous 2012!
Best wishes to you for a successful year in 2012! Thank you for being a reader of my blog here at “Maximum Results Copywriting”. I appreciate you! Over the first week or so of January, I’ll continue to post useful articles and info about the coming year, If you haven’t already seen them, here are […]