YES! Finally you can be in the limelight…
Archives for October 2011
Turning Marketing Trash Into Cash
Guest post from my good mate Pete Godfrey… …with some killer marketing tips on making the most of those old leads you might have hanging around. One tip of my own, from painful marketing experience, is that if you haven’t contacted these old leads for while… ..warm them up with a little relationship building, ideally […]
Copywriting Lessons From The Salvation Army
Another reminder that Christmas is on the way in my mailbox today… …in the form of the Christmas Appeal letter from the Salvation Army. And I found a couple of useful little reminders of copywriting techniques in there. I’m a regular supporter, so normally it’s a question of fill in the boxes and return. However, […]
Are You Guilty Of Any Of These Marketing Sins?
No apologies for posting another great marketing cartoon from Tom Fishburne… Read the original post at… “7 deadly sins of marketing” …for the inspiration behind the cartoon and an interesting case study about a small and spunky fashion company called Betabrand. My list of 7 marketing mistakes that I tend to see in the cases […]
Steve Jobs – Marketing And Business Giant
UPDATE (12 October 2011): Just added a great cartoon (above) from Tom Fishburne. Original and post at… “tribute to steve jobs”. Here are my original comments… *** Like many people, I guess, I was shocked when I heard of the death of Steve Jobs on October 5. Sure, I knew he had health problems but […]